Dental websites built around one thing: new patient bookings.
A new patient decides in under a minute, do you take their insurance, can they book tonight, and does the practice look like somewhere they'd sit for an hour. Your site should answer all three before they scroll.
- Fixed-price quote in 1 business day
- Built on WordPress
- US business hours
Dental search is overwhelmingly local and overwhelmingly mobile. Someone with a broken crown searches “emergency dentist near me” on a phone, and picks whichever practice makes booking easiest. The clinical quality of your work has almost no bearing on that first decision, the website does all of it.
So we build dental sites that front-load the three things that actually decide it: online booking that works on a phone, a plain list of accepted insurance, and treatment pages that explain procedures without jargon.
Building the site and ranking it are two different jobs. The second one is set out on SEO for dental practices.
What's costing you
enquiries right now.
Booking hidden behind a phone number
Younger patients will not call during business hours. If online scheduling isn't visible immediately, they book with the practice that offers it.
No insurance information
“Do you take my plan?” is the single most common pre-visit question. Practices that answer it on the site get the call; practices that don't, lose it.
Stock-photo sameness
Every dental template uses the same smiling model. Real photos of your team and rooms measurably outperform them.
Slow on mobile
Dental sites are usually image-heavy and built on bloated themes, which is the worst combination for a phone on cellular data.
Built for how dental practices
actually win work.
Online booking that works
Direct integration with your scheduler (LocalMed, NexHealth, Dentrix or a simple request form) with the booking button fixed on mobile.
Insurance and payment clarity
A plainly worded accepted-plans list, financing options and membership plan details, so the most common objection is handled before it's raised.
A page per treatment
Implants, Invisalign, veneers, root canals, emergency care. Each one written for how patients actually search, not how dentists describe them.
New-patient pathway
Forms, what to expect on a first visit, parking and directions, and a clear route from landing to booked appointment.
Reviews on the page
Google and Healthgrades reviews pulled into the site with review markup so ratings can appear in search results.
HIPAA-aware forms
Patient forms handled through compliant providers rather than plain email, so intake doesn't create a privacy problem.
Every build ships with this.
- Online booking wired into your existing scheduler
- A written page for every treatment you offer
- Accepted insurance list, membership plans and financing options
- New-patient pathway with forms, directions and what-to-expect content
- HIPAA-compliant patient intake with a signed BAA
- Google reviews on-page with review markup
- Team and doctor profiles with credentials
- Mobile-first build tuned for phones on cellular data
Why we'd build this on WordPress
Dental practices need to update hours, staff, promotions and insurance lists constantly, and to add treatment pages as services expand. WordPress handles that without a developer on retainer for every edit.
- Front desk updates hours, insurance and promotions in minutes
- Connects to NexHealth, LocalMed and Dentrix scheduling
- Add treatment pages as the practice expands
From first call to launch.
- 01
Patient journey mapping
We work out how a new patient actually finds you (emergency search, insurance directory, referral), and design a distinct path for each rather than one generic homepage.
- 02
Booking integration first
Scheduling is the conversion event, so it gets built before the design is finalised. We connect NexHealth, LocalMed, Dentrix or whatever you already run.
- 03
Treatment content
We write each treatment page in patient language, not clinical language, and a dentist at the practice reviews it for accuracy.
- 04
Build and compliance
Site build, HIPAA-compliant intake forms separated from general enquiries, and an accessibility pass before launch.
- 05
Launch and Business Profile
We launch with redirects in place, sync your details to Google Business Profile, and monitor rankings for the first month.
What moves the price on
a dental practice website.
We quote fixed prices per project rather than by the hour, so scope is what determines cost. These are the four things that move it most.
Number of locations
Each location needs its own page, hours, scheduling link and local schema. A three-office group is roughly three times the structural work of a single practice.
Treatments covered
A general practice with eight treatment pages costs less than a practice offering implants, orthodontics, sedation and cosmetic work that each need their own depth.
Scheduling integration
A request form is straightforward. Real-time availability pulled from your practice management software is a bigger piece of work.
Photography
Real photos of your team and rooms outperform stock noticeably. If a shoot is in scope it adds cost, but it's usually the highest-return line item on a dental build.
Every project is quoted individually. Tell us what you need and we'll come back within one business day with scope, timeline and a fixed price.
Get your fixed-price quoteNearly every dental website has the same content. What separates the ones that fill a schedule is how quickly they answer the three questions a nervous new patient is actually asking, do you take my insurance, can I be seen soon, and will this be unpleasant.
Answer those above the fold and the rest of the site can be as considered as you like.
Get a fixed-price quote Back within 1 business day
Questions dental practices
ask us most.
Can patients book appointments directly on the site?+
Yes. We integrate with the scheduling system you already use (NexHealth, LocalMed, Dentrix Ascend and similar), so bookings land straight in your practice management software. If you don't have one yet, we can start with a request form and add real-time booking later.
Are the patient forms HIPAA compliant?+
Patient intake forms go through a HIPAA-compliant provider with a signed BAA, not standard email. General contact forms don't need that treatment, so we keep the two separate and label clearly which is which.
How long does a dental website take?+
Most single-location practices launch in 3 to 5 weeks. Multi-location groups with separate location pages and per-office scheduling usually run 6 to 8 weeks.
Do we need new photography?+
It makes a real difference. Stock dental photography is instantly recognisable and it undercuts trust. If a shoot isn't practical right away, we'll launch with carefully chosen stock and swap in real photos as you get them.
Will the site help us rank for “dentist near me”?+
The site is a necessary part of it, but local ranking is mostly driven by your Google Business Profile, reviews and local citations. We build the site to support that (location schema, consistent contact details, service pages), and can handle the Business Profile work as a separate engagement.
Can you migrate our existing site?+
Yes, including content, blog posts and existing rankings. We map every old URL to a new one with 301 redirects so nothing that currently ranks is lost.
We also build for
Get a quote for your dental practice website.
Tell us what you need in two minutes. We'll come back with scope, timeline and a fixed price, no sales call required first.
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